By Sanjeev Aggarwal and Laurie McCabe, SMB Group, and Brent Leary, CRM Essentials SMB adoption of social media for sales, marketing, product development and customer service is on the rise – but how are SMBs tracking, analyzing and measuring the success of their social media endeavors? In our joint SMB Group/CRM Essentials “2011 Small and [...]
Filed under: Social Business, Social Business, Uncategorized | Tagged: marketing, measuring social media effectiveness, small business, SMB, social business, social media, social media survey, social networking, social software, Twitter | 1 Comment »
