Laurie McCabe brings more than 20 years of experience in the IT industry to her current role as Partner at the SMB Group. Laurie’s expertise in market, channel and competitive analysis helps vendor clients capitalize on shifting market trends, and create successful go-to-market and outcomes. Laurie has built widespread recognition for her capabilities and insights in the small and medium business (SMB) market in several areas, including cloud computing, software-as-service (SaaS), collaboration, business solutions, social networking and managed services.
Before forming the SMB Group with founder Sanjeev Aggarwal in 2010, Laurie spent 2009 as a partner at Hurwitz & Associates, providing SMB-focused research, analysis and consulting services to technology vendor clients. From 2004 through 2008, Laurie was Vice President, SMB Insights & Solutions at AMI-Partners for five years. In this role, she directed syndicated research in the business solutions area, and led numerous projects to help clients enter new markets, launch solutions, and elevate brand awareness and consideration in the SMB market. Prior to this, Laurie was Vice President at Summit Strategies for seven years, where her original research and analysis of the emerging SaaS market earned her broad recognition as a thought leader in this area. Laurie’s nine years at Digital Equiprment Corporation, including her last role as Director of Market and Competitive Intelligence, provide her with critical experience from the vendor perspective.
Ms. McCabe is frequently quoted in leading business and trade publications and has been a featured speaker at many industry and vendor events, is a regular contributor to Small Business Computing, and a co-author of Collaboration for Dummies (Wiley Publishing). She holds a bachelor’s degree in communications and psychology from the University of Delaware, and has completed numerous graduate-level courses in business administration.
Laurie:
I am writing in response to your June 7, 2009 article regarding the recent release of Federated Apps. on the Intuit Platform. The article indicated that ExpenseWare was the only App that was on the QuickBase Platform. In actuality, ExpenseWare is not on the QuickBase Platform and is built entirely on a SaaS Platform using .net. I am bringing this to your attention simply because I recognize you to be an active contributor to SaaS articles and know that you would like to be aware of the most accurate information.
On a separate note, I would be happy to schedule a call to discuss ExpenseWare so that you may become more informed first hand and also discuss our other flagship SaaS App. TripsWare.com. If warranted, I may be able to arrange some time with our Principal and founder. Please let me know if this is of interest. Thanks.
Best regards,
Sue
Thanks for your comments. I’ve corrected the post with your information, and look forward to a briefing.
Hello Laurie,
We spoke when you were with Summit Strategies years ago. I understand at Hurwitz you cover small business IT solutions. I would like to set up a time to brief you on our company. Our product is Plex Online (formerly Plexus Online). It is a comprehensive SaaS ERP for manufacturers. We have over 450 customers and have continued to grow even during the current meltdown.
Hi Mark,
Just saw your comment! Sure, let’s follow up to schedule a briefing after Labor Day. You can email me at laurie.mccabe@hurwitz.com, or call me at 603-471-2875. Looking forward to hearing about Plex Online!
Best,
Laurie
Hi this is william smith from Real Time Data Services.
Your blogs are very informative and immensely useful for small and medium Businesses. We at Real Time Data Services are also catering to small Business computing needs such as providing managed IT, Application hosting in the realm of accounting, tax and CRM software as well as VOIP solutions and i found your blog tobe a nice place to gain insight about many current topics. Our site is http://www.myrealdata.com
Since your blog is related to the same field in which weare catering i will definitely likje to provide the link of your blog on my blog http://www.quickbookshosting.wordpress.com.
Thanks for your note, William, I’ll take a look at Real Time Data and your blog.
Hi this is william smith from Real Time Data Services.
Your blogs are very informative and immensely useful for small and medium Businesses. We at Real Time Data Services are also catering to small Business computing needs such as providing managed IT, Application hosting in the realm of accounting, tax and CRM software as well as VOIP solutions and i found your blog tobe a nice place to gain insight about many current topics. Our site is http://www.myrealdata.com
Since your blog is related to the same field in which weare catering i will definitely like to provide the link of your blog on my blog http://www.quickbookshosting.wordpress.com.
Laurie
You had reached out to me at my website back in late January. That site was http://andrewmyoung.squarespace.com/
Not sure what your email address is – so I am leaving mine. Would love to discuss the SMB market with you direct – it is one of our primary niches at Core and More Technologies.
Thanks
-Andrew Young
[...] for DataSolutions, I thought it was important to also showcase the other writers we feature. Laurie McCabe is a partner at the SMB Group, performing consulting and market research for small to mid-size [...]
Laurie!
Heartiest congratulations on this new–and so needed—venture! It’s been ages and I’d love to catch up on the last few years.
When is a good time to ring? I’m in Seattle for the time being, so PST time wise.
Best,
Amy
415.652.7339
Good article on Laurie McCabe, I would love to inculcate her analytical abilities to help develop my resources and grow my business.
thanks
[...] SMB Group, that focuses on studying the small and middle market business. Laurie alone has over 20 years of experience in studying this market and conducting in-depth studies and competitive analysis. The SMB Group [...]
[...] About Laurie McCabe « Laurie McCabe’s BlogLaurie McCabe brings more than 20 years of experience in the IT industry to her current role as Partner at the SMB Group. Laurie’s expertise in market, channel and competitive analysis helps vendor clients capitalize on shifting market trends, and create successful go-to-market and outcomes. [...]
[...] Laurie McCabe – A partner at the SMB Group and a small to mid-sized market expert, Laurie is yet another deserving Champion. A while back, Laurie took the time to interview KikScore for one of SMB Group’s podcasts. This was a great opportunity as well as a great honor. You’ve been great Laurie! We’re so happy to see you make it to the top 100! [...]
Thanks for your note, it’s an honor to be on this list. Hope all is going well at KikScore and let’s schedule an update briefing soon!
[...] McCabe, Laurie (analyst with deep knowledge of the small business market; partner of SMB Group) [...]
[...] McCabe, Laurie (analyst with deep knowledge of the small business market; partner of SMB Group) [...]
[...] McCabe, Laurie (analyst with deep knowledge of the small business market; partner of SMB Group) [...]
[...] McCabe, Laurie (analyst with deep knowledge of the small business market; partner of SMB Group) [...]
[...] McCabe, Laurie (analyst with deep knowledge of the small business market; partner of SMB Group) [...]
[...] McCabe, Laurie (analyst with deep knowledge of the small business market; partner of SMB Group) [...]
Hey Laurie!
I work for a Social Good enterprise called Sevenly. I’ve noticed that you write on social media trends and I’d like to inform you on how we use a social media network of over 10+ million users on multiple different platforms to engage our customers in impacting peoples lives.
Perhaps we could arrange a phone call?