Becoming a Smarter Customer

Posted on October 31, 2011 by lauriemccabe

—by Brent Leary, CRM Essentials, in partnership with SMB Group In conjunction with IBM’s Smarter Commerce initiative, the SMB Group and CRM Essentials are working on a series of posts discussing how technology is empowering today’s customer, and why companies have to change their approach in order to build strong relationships with them.  This is the [...]

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What’s the Difference Between Applicant Tracking and Recruiting Systems?

Posted on October 26, 2011 by lauriemccabe

–Guest post by Kyle Lagunas, (@KyleLagunas) with good info for SMBs about applicant tracking and recruiting software Most people know that, although they both work in talent acquisition, third party recruiters and internal recruiters serve very difference functions. As such, it makes sense to assume that each would rely on different technology to manage their [...]

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The Bank of IBM: Open for Small and Medium Businesses

Posted on October 25, 2011 by lauriemccabe

SMBs comprise nearly 65 percent of global GDP, account for more than 90 percent of all businesses, and employ over 90 percent of the world’s workforce. As such, SMB growth is crucial to the global economic recovery. But, as anyone that’s every run a small business knows, lack of financing often gets in the way [...]

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Top 10 Collaboration Tools Small Businesses Use Today–and the Top 10 They Plan to Add

Posted on October 16, 2011 by lauriemccabe

What are top tools that small businesses use for collaboration? As important, which ones are they planning to add in the next 12 months? We asked more than 800 SMB (small business is 1-99 employees; medium business is 100-999 employees) decision-makers and influencers these questions in the recently completed SMB Group and CRM Essentials 2011 [...]

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The Small Business Forecast for Cloud Computing

Posted on October 10, 2011 by lauriemccabe

(Originally published October 5, 2011 in Small Business Computing) What’s changed about cloud computing since 2009, when I wrote What is Cloud Computing, and Why Should You Care? In terms of the basic definition and benefits of cloud computing, not much. But in terms of market trends and adoption, the landscape has changed considerably. Status [...]

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The Collaboration Advantage for SMBs

Posted on October 5, 2011 by lauriemccabe

How collaborative is your business? Do you tend to favor and reward individual accomplishments or team achievements? And how does your corporate collaboration culture affect your business? These are just a few of many questions we asked in the recently completed SMB Group and CRM Essentials 2011 SMB Collaboration and Communications Study, in which we [...]

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